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مقابلة المبتكر: خوان كارلوس دويوكي بيريز، فيذرستون

محتويات المقالة

Headshot of Juan Carlos Dueweke-Perez

تعاونت TechTown وصندوق Rocket Community Fund لتسليط الضوء على أصحاب الأعمال ومقدمي خدمات النظام البيئي الذين استجابوا بسرعة لجائحة كوفيد-19. وبينما نبدأ العد التنازلي لنهاية عام 2020، سنشارك قصص هؤلاء "المبتكرين" في محاولة لرفع مستوى براعة سكان ديترويت ورفع معنوياتهم. 

For our fourth Innovator Series spotlight, we spoke with the founder of Featherstone, Juan Carlos Dueweke-Perez. 

س: لماذا تفعل ما تفعله، ومنذ متى وأنت تفعل ذلك؟

A: It’s been five years that Featherstone has been operating. We’re a digital marketing and PR agency focused on building prosperity and wealth for businesses and communities of color. I think that our collective response to why we do it, as a team, is because we care. We’ve seen our family, neighbors and friends be put down, dismissed, and be underserved throughout the years. But we’ve also learned that we have each other, and we build together.

Q: كيف قمتِ بتكييف أو تحويل ما تقومين به منذ شهر مارس؟

A: I’d say two ways: 

  1.  We had to seek funding from grants and loans to help us continue to move forward. We also had to shift gears and diversify our services (a goal we had already) faster than we imagined. In the process, our team grew from 4 – 6 people.
  2. We’ve supported different initiatives and entrepreneurs privately or through volunteer opportunities, including through Techtown’s Ask An Expert, Southwest Detroit Restaurant Week, Platica Candida (an organic get-together of business owners), Detroit Means Business, etc. 

س: ما أكثر ما أدهشك في رد فعل الناس على التغييرات التي أجريتها؟

A: I’ve been disappointed by some people’s lack of time to mourn the death of many folks and their drive to “succeed” and hustle. It’s not many people, though. At the same time, I’ve been inspired by the level of empathy of other folks (and their lovely and comical cynicism) throughout these two crises. This is such a tough time.

Q: ما هو تأثير استجابتكم لجائحة كوفيد-19؟

A: As a team, every day it feels like we’re growing as a family. As a member of different communities, I’ve become closer to folks to who I didn’t imagine I’d be close to. As a friend, I can’t wait to hug my circle of peeps freely.

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